• Dates: April 5 – April 9
• Exhibitors: 1,000+
• Attendees: 60,000 – 100,000
• Industry: Broadcast, Media & Entertainment Tech
• Venue: Las Vegas Convention Center
• Audience: Broadcasters, creators, and media executives
• Event Focus: Content creation, post-production, streaming, media distro
• Booth Types: Demo studios, podcast stages, presentation theaters
• Activations: Live demos, product launches, on-floor presentations
• Build Needs: Modular stages, lighting truss, camera platforms, ADA access
  

The NAB Show is produced by the National Association of Broadcasters and has been held for more than a century. Originally focused on radio technology, the event expanded as television broadcasting grew and later evolved to include film production, digital media, and streaming platforms. Today it serves as a global marketplace for the broadcast and content creation industry. The show regularly attracts technology companies, media executives, and creative professionals who come to see the latest developments in production tools and distribution technology..

NAB Show is one of the largest gatherings in the world for broadcast, streaming, and media technology. The event brings together television networks, film studios, streaming platforms, equipment manufacturers, and production companies. Each year thousands of exhibitors showcase new cameras, production systems, encoding technology, and content distribution platforms.

Many booths at NAB are designed as working production environments rather than traditional trade show displays. Exhibitors build demonstration studios, podcast stages, interview areas, and small presentation theaters to show how their technology performs in real-world workflows. These setups often require elevated platforms, camera risers, lighting grids, and structural truss systems.

Because media technology is best demonstrated in action, live presentations are common across the show floor. Vendors frequently host scheduled product demos, live interviews, and content creation sessions throughout the day. Portable staging and modular platforms help exhibitors create visible presentation spaces that draw attendees into their booth.

6–8 months before the show
Major exhibitors begin booth design and production planning. Structural elements such as truss grids and demo platforms should be considered at this stage.

3–4 months before the show
Production agencies finalize booth layouts and presentation areas. Rental staging requirements typically become clearer during this phase.

6–8 weeks before the show
Exhibitors often secure staging rentals for presentation platforms, camera risers, and ADA access as booth builds are finalized.

2–4 weeks before the show
Last-minute presentation areas, demo stages, and media platforms are frequently added as marketing teams finalize their show programming.